A global (everywhere but the U.S.) rebrand following Pepsi's purchase of Rockstar Energy. The above playlist includes three TVCs and a manifesto. They should play one after the other.

I wrote the global guidelines for the rebrand of adidas Membership into adiClub. There were a lot of TOV documents and we made this video.

A bunch of sitcom-inspired spots to promote Arnott's Shapes. There were over a dozen of these produced to correspond to the TV shows they ran during (eg. the football, the Voice). The playlist above will play through a handful.

This was a digital art installation created for the electric MINI's European launch event in Rotterdam.

A global TVC for DHL coemorating 50 years of shipping (since the summer of 1969) featuring Bryan Adams.

A global TVC for DHL's logistics within Asia.

V Energy promises to make everything a bit better. So we made one of the most beloved video games... a bit better.

Ben's mum posted this on her Facebook and she was so proud and it made me feel warm and fuzzy that we got to make it.

We wrote a lot (like, A LOT) of headlines for a hyper-targeted soup campaign.

A film promoting Mountain Dew's arrival in PlayerUnknown's Battlegrounds.

An award-winning series of print ads promoting the global perspecitve Al Jazeera news offers. I, too, am suprised we made case study for print ads. But here we are.

Select a project to view.


Campaign

Link

This is Your Stage

A global rebrand for Rockstar Energy Drink.

The Tour Before the Tour

A TVC with Bryan Adams for DHL

In Style

A TVC for DHL Asia

adiClub

A global rebrand for adidas Membership.

Fallout with a V

A Fallout 4 game mod for V Energy Drink

Road to the Paralympics

A short documentary for VISA

The Shapesons

A TV campaign for Arnott's Shapes

ElectriCity

An interactive art installation for MINI

There's a Soup for That

Hyper-relevant ads for Campbell's Soup

PUBG x Mountain Dew

A collaboration between Mountain Dew and PUBG.

Our World in Perspective

An award-winning press campaign for Al Jazeera.

1x Cannes Lion Silver (Food & Drinks)
1x Cannes Lion Bronze (Data)
3x Cannes Lions Shortlist (Digital Craft, Branded Entertainment, Creative Strategy)
1x Silver New York Festival (Branded Content)
1x Bronze Cleo (Digital)
8x Finalist New York Festival (Digital + Products & Services)
5x Webby Top 5 Nomination
2x EPICA Silver (Print)
3x Silver Spikes Asia
5x Bronze Spikes Asia
1x Shortlist Spikes Media
4x Gold AWARD Award
3x Bronze AWARD Award
1x AdNews Best OTY Branded Entertainment Winner
1x AdNews Small Agency OTY (TKT Sydney)
1x AMY ‘Trailblazer’ Award
1x AdNews Young Gun
1x AdNews Finalist Best Use of Tech
1 x AC&E Highly Commended – COPYWRITING
1 x AC&E Media Campaign of the Year
1x Young Glory Gold
2x Young Glory Bronze

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